1. AEV

    To me, they’re a copy cat brand…and it’s tough to be “classic” when you were founded in 1998. Every item they sell is, essentially, a knock off of other more established brands, from the faux Murray’s Reds to the bad copy Leatherman Ltd belts…even the motif ties have been done by others for decades. They’re great marketers to be sure, but for my money, I’d rather spend it on a brand with established quality and heritage….and an ounce of originality. Oh, and the logo is far too cartoonish….don’t want it smiling away on any of my gear.

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