Deo Veritas: The Best Online Custom Shirts


Deo Veritas makes custom shirts and as far as we are concerned, theirs are some of the finest OTC has reviewed.  From fabric to fit to construction to detail, the product is exceptional and perhaps the closest to bespoke we have found.

Established in 2007, this Chicago-based company is focused on providing outstanding shirting, perfecting the customer experience, building out their market presence, and refining an already user-friendly website.  And, we discovered that the brand’s stated goal of combining, “old world craftsmanship with 21st century technology to provide you with the best looking and fitting shirts you’ll find anywhere,” is not mere hyperbole.  The crisp and precise nature of the flawless single-needle stitching, for example, speaks to this maker’s attention to detail and focus on execution.

Deo Veritas (Latin: “In God there is truth”) makes a shirt that can stand toe-to-toe with any premium high street label.  We did our own side-by-side comparison with a couple of well recognized name brand shirts and were truly taken by Deo Veritas’ notable superiority in fabric quality, construction, finishing, and fit.

That last point – fit – is perhaps an unfair point of comparison as it is a Made to Measure product.  However, the quality of that fit is better than almost any other MTM shirt OTC has tested, let alone an Off the Rack shirt, high end or not.  However, with all that being said, the sizing option we chose for this particular shirt was actually the “standard” tool.  So, in fact, it is more similar to an OTR shirt than a MTM shirt, which makes it that much more impressive.

For this shirt, we opted for an Italian light blue gingham check, by Ferno, which is a more expensive fabric.   Of particular note are the many options from which a customer can choose and which allow him to create a truly customized garment.  The choices include sewn collar construction, for which we opted, several collar choices, and distinctive plackets for both the shirt and sleeve.  To be sure, many other retailers offer similar combinations; but what matters is the finished product. And here, Deo Veritas wins out handily.

While OTC reviews a fair number of brands and products, we do not make these types of pronouncements lightly.  But in this case, Deo Veritas delivered and then it delivered some more (and well within the stated 28 days, worldwide promise).



Be Sociable, Share!


  1. Chris – One of the great benefits of today’s menswear market is the enormous breadth of choice available at all price points. I have heard that Proper Cloth shirts are very well made and the brand enjoys a strong reputation, however I have not had the opportunity to personally review them.

  2. Cerise Custom Shirts – While your comment was not removed in this case, please refrain from making further disparaging and/or declarative statements about other brands’ quality or products when making what amounts to a baldfaced sales pitch.

  3. Kelly M.

    Chris Jones – the shirt designed by OTC is the most expensive fabric offered by DV. While proper cloth is nice, their price points are comparable if not higher than deo veritas.

    Not sure why folks feel the need to knock one brand and promote another. Last I checked competition was a good thing 🙂

  4. Ron

    OTC – which collar did you opt for (forward point or english spread)? Did you try the stitched collar?

  5. I’m amazed, I must say. Seldom do I encounter a blog that’s
    both equally educative and entertaining,
    and without a doubt, you’ve hit the nail on the
    head. The problem is something that too few folks are speaking intelligently about.
    I’m very happy that I found this during my search for something concerning this.

Comments are closed.