Classic. Modern. Style. Thoughts.
As we are now in the full swing of summer, let’s look at one way to give an East Coast sartorial tradition a contemporary twist. Nothing quite says summer style like a blue blazer, linen trousers, and worn-in white bucks. Timeless, yes; but not necessarily stuffy. In this case, details make the difference and allow…
Our friends at Trident Gum have asked that we let OTC readers know about a great contest that just launched over at their Facebook page. You can help make an aspiring filmmaker very happy and possibly cast the deciding vote on the official Steve Aoki/Duran Duran video for their recent remix of the 1980s classic…
Last month, the OTC crew loaded up and decamped to the wonderful island of Nantucket. Apart from being the advertizing byword of preppy lifestyle brands, it is also place rich in history and the default vacation destination for generations of New Englanders. Nantucket is a laid back home to several thousand year-round residents and temporary…
In part one of this essay, we discussed some of the changes that have begun to redefine the concept of brand loyalty. While consumers may still be loyal to a given brand, the way in which they interact with that brand is much more fragmented, delineated, and nuanced It’s still an ongoing shift of course,…
Some of you may recognize the gentleman above, but for those of you who don’t, Kyle R is a guy on the move. As a highly respected DC lobbyist who spends a lot of time on state issues, Kyle is on the road more than he is at home. His personal style tends to combine…
A few days before OTC decamped to the island of Nantucket, bastion of East Coast laid back preppy, we were thrilled to receive John Varvatos’ newest collaboration with Swiss watch maker Ernst Benz. Into the carry-on and off we went for a week on a famous, tiny island in the Atlantic ocean. The Ernst Benz by…