ProfessionalBloggingFD Cover25percent1 Off The Cuff Gets Big Mention in New Dummies BookI am very happy, and a little humbled, to announce that Off the Cuff is profiled in the new “Professional Blogging For Dummies” book, which just recently hit the shelves.

When the book’s author, Susan Getgood, interviewed me a few months ago, it never crossed my mind that our chat would eventually become a two-page case study. Even since then, we been busy building the OTC brand and moving forward , in fact you’ll probably notice that the OTC screen shot on page 29 is of our beloved original blog, now retired.  Boy, have we grown!

The book itself is an outstanding tool for those looking to understand how to be a better, more effective and successful blogger.  It’s also a great resource for those who want to understand what makes a great blog in the first place.

Getgood, a major force in world of professional bloggers, captured my goals and hopes for OTC in a wonderful way.  Setting aside so much real estate just for OTC says a lot about what Off the Cuff has accomplished so far, and hopefully, what’s next.  And, since OTC was profiled up front, in Chapter 1 (Examining  Blogging at the Professional Level), it also means we have a lot to live up to!

A big thanks to Susan, the ‘For Dummies’ team and most importantly the many thousands of readers who make OTC a regular stop on their sartorial journey.

 

Fairchild Relaunches Menswear Magazine

MENSWEAR Cover 6.21.10 239x300 Fairchild Relaunches Menswear MagazineOTC was recently given a sneak peak at the just-hit-the-newsstands relaunched Menswear magazine.  Menswear, published by the Fairchild Fashion Group, the heavyweight behind industry standards like WWD, folded only a couple of years ago, a victim of the declining ad sales that presaged the Great Recession.

In recent months however, the folks at Fairchild saw the opportunity to re-imagine the men’s focused trade publication in an updated and more insightful format.  They were kind enough to send over a couple of the inaugural issue’s stories for OTC’s readers to check out.

Read the cover story on actor Jeremy Renner, actually a pretty interesting guy with a distinct sense of style and self.

And many men, seeking a new definition of what it means to be a man, are now looking to our classically masculine past instead of the sometimes effete spa life. Menswear calls these guys retrosexuals, and this article is a great one.  In fact they let me post the first page of the paper edition below.  The full story is available HERE.

Distribution will be newsstand-only at $6 an issue.  As with the old format, menswear is a quarterly publication, so that translates to four issues per year.  The inaugural issue is on sale right now and the fall issue is scheduled to drop on October 18.  In 2011 the standard quarterly cycle kicks in to full production.

We are also happy to point out that our good friend and legendary menswear authority Alan Flusser was asked to contribute his thoughts to a sartorial leaders mind-meld addressing some of the key mistakes men make when it comes to getting dressed.  See what Mr Flusser has to say and read the whole article HERE.

So take a look and let us know what you think about the new and improved Mesnwear.

MENSWEAR Retrosexual pg1 6.2010 818x1024 Fairchild Relaunches Menswear Magazine

 

Review: Style & The Man

Style+%26+The+Man Review: Style & The ManI was recently in New York City, meeting with Alan Flusser, with whom I will be working on an exciting and significant project, and was given an advance copy of Style & The Man. The book, which is an updated and trimmed down re-release of the seminal sartorial guide, hit the shelves this week and I have to say, it’s good to have Mr. Flusser back.

It’s an excellent guide for anyone looking to get a better understanding about the sometimes intimidating world of tailored menswear. More so, it’s also an invaluable resource when it comes to explaining what to look for in your clothes, how they should look on you and how you should feel in them.

The book is a fresh take on the first half of the original Style & The Man – an outstanding tome in its own right. He’s dispensed with the extensive shopping guide that comprised the original’s second half, but in reality nothing is lost. What we are left with is a straightforward guide on dressing well, fully updated for life in 2010. It’s a trim, easily portable volume of 137 pages that’s packed with great advice.

As Alan told me, “this book is one resource that men can go to and get a reasonably logical and fact based perspective on dressing well. In this era of designer and opinion driven fashion, the world is not, at the moment, overstocked in materials or academia devoted to the style aspiring consumer.”

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Alan Flusser

That “Alan Flusser” is the byword for sartorial exceptionalism is really not a surprise once you spend some time with him. More than any other menswear authority, he understands the mechanics of personal style. Skin tone, hair color, eye color, face shape, body type and even your neck height, all play a significant role in finding the right colors, patterns and styles that work for you. What about your physique – are you short or tall, heavy or trim?

Once you understand your own profile, you know what to look for when you hit the mall, or, you know, the bespoke tailor should you be feeling flush. Alan has spent his life studying the unique role that color and proportion play in how clothing affects the wearer. There is a reason Ralph Lauren says he’s one of the most knowledgeable experts on men’s fashion.

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Classic Flusser

“Much like golf or tennis, dressing is a skill that can be taught and learned,” says Alan. In Style & The Man he discusses things like what to look for in shirts, shoes and neck wear, and explains the importance of fit and the keystone role of your shoulders. He illuminates the reader about seemingly obscure topics like why lapel width matters and clarifies larger issues such as the long-term value of a bespoke suit.

Did you know that good foot wear and a hand rolled pocket square can make any outfit look better; do you know why? This is the practical yet elusive advice that makes a real difference. This book probably belongs in every man’s library, even if he thinks he doesn’t need it. Especially if he thinks he doesn’t need it!

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